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It’s Time to Buy Mobile Advertising on Facebook – 7 Quick Social Mobile Ad Tips
We have been seeing great results with Facebook mobile ads in the FB News Feed created via the new Optimal 3.0 platform (accessing the Facebook Ads API as a Preferred Marketing Developer). Here are some key things to keep in mind:
- More mobile-only users. Mobile is growing rapidly overall and even faster on social media. Facebook saw 102 million mobile-only users in June 2012, up 23% from 83 million mobile-only users in March 2012.